Car Week

History   \   Television

Who would win in a race between KITT from Knight Rider, the squad van from The A-Team, and the motorcycle from ChiPs? The audience wins, that’s who. You can’t beat the classics.

Photography by Justin Stephens.

HIST_SUPERCARS_VERT_HR02
HIST_CarWeek_Umbrella_MONTAGE_VERT_HR01
HIST_CARWEEK_KITT_VERT_27x40_HR01_SIMPL

What did we do?      Key Art   \   Billboards   \   Digital

We knew we had to go above and beyond to honor such an epic star-studded cast. We traveled back in time to bring this campaign to life.

Aviators?

Neon grids?

Retro sunsets? ✓✓✓

That's right: we went full 80s.

CW_SUPER_BB
CW_BB

Digital

Please note that animations may not appear if you have an ad-blocker enabled.

SWITCH_FOOTER-300_640_V03